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In this issue: From
the Executive Manager’s Desk | CIDC’s Mission | The
Claremont Boulevard and Public Transport Interchange update | Claremont
CBD set for promotional boost | Apartment block
first to open as part of Claremont upgrade
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The crane festooned skyline of
Claremont confirms the huge activity levels of inward capital
investment into the Claremont Central area through various
exciting and large-scale construction projects. The list is
long and varied where at the southern end of the spectrum
it involves public facilities such as the new Claremont Clinic,
Library and Public Transport Interchange, and at the northern
end the R0.5-billion project for the redevelopment of the
Pick ‘n Pay property which will incorporate a new Virgin
Active Mega Gym.
Old dilapidated retail properties have been demolished and
new residential high-rise apartments have been created in
the R300-million project known as The Claremont. Several further
major redevelopments have taken place which will see 800 new
residential units being created within the Claremont CBD over
the next nine months. |
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What is the reason for this unprecedented development activity?
Anthony Davies, Executive Manager of the Claremont Improvement District
Company, responded enthusiastically, “The massive boom in
Claremont is not merely a result of a buoyant property market, it’s
really the result of the City and the CIDC’s partnership over
the past six years which has seen a substantial upgrading of the
urban management of the area. This has led to renewed confidence
by long term investors to seek out opportunities and produce the
myriad of large scale property schemes which we see currently.”
Claremont boasts world-class facilities in the form of the flagship
retail centre Cavendish Square, The Vineyard Hotel and the award
winning Oval Office Park, which has always attained some of the
highest rentals payable for office space in South Africa. However,
it would appear that there needed to be a specific catalyst for
the explosion of activity. Chris Drummond, Chairman of the CIDC
and a substantial property owner in the area, feels he knows the
reason for the R1.8billion plus of capital investment which is currently
being deployed: “The key strategic location of Claremont in
the heart of the Cape Town southern suburbs, has always made the
location highly desirable for commercial, retail and recreational
property. However, in the mid to late ‘90s the area experienced
warning signals of urban decay and the trend needed to be dramatically
reversed in order to achieve a vibrant future. He added further,
“One of the key issues was the urgently needed redevelopment
of the bus and taxi facilities which has been linked in conjunction
with the development of the Claremont Boulevard to form a unique
partnership project of some R50-million between the CIDC and the
City Council. This would never have been possible without a body
such as the CIDC providing the conduit for this huge inward investment.”
The mood of optimism and a positive attitude is further reflected
by the announcement of the Old Mutual Property Group that they will
redevelop The Link shopping mall as “Cavendish Connect“
and redevelop the Dreyer Street area between the two buildings.
In addition, the CIDC is spearheading the urban upgrading of Main
Road linked to a strategic Four Squares project, which will see
public open space properly managed and developed for the benefit
of all.
Many more projects are in the offing, which we will keep you updated
on over the forthcoming months. The CIDC is indeed making Claremont
a better place for all.
By Chris Drummond, Chairman CIDC
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It is my privilege
to introduce the first issue of The Claremont Clarion, the
CIDC’s bi-monthly newsletter, which we are sending to
as many property owners, tenants and users of the Claremont
CBD as possible. Since we began our operations on the streets
of Claremont nearly six years ago on 1st December 2000, our
focus and our motto have always been “Making Claremont
a better place for all”. We have been doing so on your
streets in the public space within our boundaries ever since.
As you will read in our Chairman’s lead story, “Claremont
Renaissance picks up pace”, this encompasses many initiatives
from building The Claremont Boulevard to working in tandem
with the Council cleaning staff to keep our streets clean.
The important and unique R46-million Claremont Boulevard urban
upgrade project, which is set to change the face of Claremont,
is well underway. Vineyard House on the corner of Main and
Vineyard Roads was recently demolished and the Pick ‘n
Pay building is in the process of being gutted in preparation
for extensive redevelopment. There is much more to come, so
please look out for our regular issues of The Claremont Clarion
to keep you up to date. |
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Anthony Davies, Executive Manager of
the CIDC and two of his team members in front of their new
office based in Stadium on Main |
The Claremont CBD is soon to receive a promotional boost with
the Claremont Central campaign aimed at raising the profile of the
Claremont commercial district. Key elements will be a website and
printed directory due to be launched in January 2007. Businesses
and services that would like to participate in this initiative can
read more about it further on.
Very recently we moved from our former Operations Room in Toffee
Lane into our new Claremont Information and Service Centre on the
Upper Ground Floor (near the top of the escalator) in Stadium On
Main, where visitors are very welcome. Our extensive 2-way radio
network is also centred here where our Toll Free Emergency telephone
and radio operator is at your service 24 hours a day throughout
the year.
Security and clean streets are always the backbone of an urban
upgrade and especially of the Claremont Improvement District. Recently
and regrettably this has been very difficult to maintain firstly
in view of the distressing 3-month nationwide security strike and
more recently with the cleaning staff also on strike nationally.
Staff who wanted to work were intimidated and in some instances
severely beaten. Nonetheless, under duress many of our staff continued
to report for work. Unfortunately they were not visible, as for
good reason, they did not wear their distinctive uniforms. The good
news is that the strikes are now over and the CIDC is again focussed
on winning our streets back to continue to make Claremont a better
place for all.
For any cleansing
and security emergencies or complaints, please phone 0800-200-597
toll free
or e-mail: davies@cidc.co.za |
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Construction of the Claremont Public Transport
Interchange (being constructed by the City) and the Claremont Boulevard,
to be constructed by a special purpose company and the Claremont Road
Bypass Company (RoadCo), set up by the CIDC, is proceeding as planned.As
a first phase of the project, the old Claremont Clinic, located between
Ralph and Station Roads, was demolished and the new health clinic
constructed in Old Stanhope Road in 2005.
The site of the old clinic is where the taxi terminus of the public
transport interchange and a holding area for about 20 taxis in Old
Stanhope Road are currently under construction. Both the terminus
and the holding area will have buildings incorporating an office,
public toilet facilities and a wash-bay so that taxi operators are
able to clean their vehicles. Commuters will enjoy protection from
adverse weather provided by the roofed terminus. Contracts for the
civil works, building works and the electrical works for the taxi
terminus and the holding area have all been awarded and work has
commenced on site. These are all due for completion in early February
2007. That will then enable the Bus Interchange to commence construction
along with phase one of the Claremont Boulevard road works.
The concept design for the Claremont Boulevard, under the guidance
of a project management team, has been completed, as has the detailed
design for Phase 1 between Stanhope Road and Hawthorne Road for
which tenders will be invited before the end of the year. The Bus
Interchange, between Werdmuller Centre and Stadium On Main, is located
partly on the public parking area off Newry Street and the existing
Fir Street. Provision will be made on the Newry Street edge of the
bus facility, as part of the proposed Four Squares greening initiative,
for informal trading stalls.
The building contract for the bus terminus has been awarded and
work should commence towards the end of January next year on this
aspect, with expected completion in mid 2007. Detailed design of
Phase 2, from Hawthorne Road to Letterstedt Road, near Newlands
swimming pool, is currently underway, with construction for this
2nd phase planned for commencement in July 2007. |
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A City Council assessment
of Claremont CBD’s public environ-ment back in the 1980’s,
revealed that aesthetically its streets left a lot to be desired
and that there was literally no usable open space. The outcome
of this study was the proposed Four Squares concept - the
creation of four public open spaces in the densely built up
CBD area. The proposal makes provision for a series of outdoor
public squares, providing areas of greenery where people will
be able to relax and enjoy themselves. These spaces could
in future also host markets and outdoor entertainment.
The four squares proposed for inclusion in this greening
strategy are: Sanclare Square (corner of Dreyer and Corwen
streets, adjacent to the Intaba development currently under
construction), Draper Square (behind The Claremont apartment
block, which is also still under construction), Newry Square
(next to Werdmuller Centre and adjoining the site of the proposed
new Bus Interchange) and Warwick Square, bordering the Cavendish
Close retail area on Warwick Street.
The City has been working closely with the CIDC on these
proposals for upgrading Claremont’s public environment
and it is intended to obtain Council approval for its recommendations
by the year’s end. Claremont Central will soon see the
transformation of these undeveloped spaces into beautified
areas of public enjoyment. Alongside these initiatives is
the urgently needed upgrading of our Main Road. This is also
receiving planning attention in conjunction with City Planners.
More about this in the next edition of the Claremont Clarion. |
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Draper Square sees the
start of the Four Squares greening project with the transplanting
of trees from the old Pick ‘n Pay site to their new
location. |
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Claremont’s
urban facelift is soon to be complemented by an image makeover
and promotional initiative aimed at positioning Claremont
as a premier retail and commercial hub. Spearheading this
promotional drive is a website, www.claremontcentral.co.za
and an annual publication, The Claremont Central Directory.Both
media are geared to raising the profile of the Claremont commercial
district and providing users and visitors to the area with
an expansive guide to what is available and happening.
The project is enthusiastically supported and endorsed by
the CIDC, which will have a prominent presence on the website.
Says the CIDC’s Executive Manager, Mr Anthony Davies,
“We are very excited about being a part of this promotional
initiative, as it will not only be an “information centre”
for the area, but will give the CIDC a medium for communicating
directly with it’s stakeholders and vice versa. A key
component of the Claremont Central website will be a section
dedicated to the CIDC and its activities, with a regular online
newsletter and updates keeping locals informed of what’s
happening in the Claremont business precinct. We encourage
all business owners to embrace this initiative.”
Scheduled for launch by the end of January 2007, businesses
and services who would like to participate in the website
or printed directory are invited to contact Lydia van der
Merwe of The Executive Connection on 082 2241 222 or can e-mail
claremontcentral@iafrica.com before
15 November 2006.
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Seen here discussing
the stylish new Claremont Central logo and slogan, creative
focus of both the website and printed directory, are Anthony
Davies, Executive Manager of the CIDC and Lydia van der Merwe
of The Executive Connection, Communications Consultant to
the CIDC. |
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Seven Mile South residents enjoy creatively landscaped
entrances to their apartments. |
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As part of the proposed
Claremont upgrade, the apartment block, Seven Miles South
opened its doors to the first residents at the end of September
2006. Sited where the Absa Banking Hall originally stood,
the name Seven Miles South derived from the fact that the
site was seven miles from Greenmarket Square. Historically
this was the central City point from which all distances around
the Peninsula were measured.
Marketed by Pauline Marsden of International
Realtors, developed by a consortium of top construction companies
and designed by architect Michael Philippides, it was the
first new apartment block to be built and marketed along Claremont
Main Road. At its launch two years ago, it heralded the beginning
of what is now being seen as a major upgrade of the Claremont
district. Sold out within ten days, then three other major
developments followed.
Today the 90-apartment development, under a
glass atrium roof, offers affordable living in the heart of
the business district. From studio flats to three bedroom
penthouses the building is poised to give Claremont a new
image. |
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Apartments were priced at an entry level of
R500 000 with the penthouses at R1.5m. The block and re-sales
are already netting a 20 - 25% profit. Residents have access
to a squash court, a laundry and a pool on the roof, as well
as 24-hour security. Within walking distance of Cavendish
Square, residents enjoy the convenience of private parking
and accessible shopping.
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Claremont
Improvement District Company
Upper Ground Floor, Stadium on Main
PO Box 24063, Claremont 7735
Tel: (021) 674-0639 Fax: (021) 674 1533
Executive Manager: A H V Davies E-mail: davies@cidc.co.za
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This newsletter
has been compiled and produced on behalf of the CIDC by
The Executive Connection (021) 671 4297 / 082 2241 222 E-mail: executiveconnection@iafrica.com
If you have any comments or suggestions, please e-mail claremontcentral@iafrica.com |
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